Chai Fashion
Life, on repeat. Tees that choose life and wear it with heart.
Chai, חי, is the Hebrew word for life, and its two letters add up to 18, which is why Jewish gifts so often come in multiples of it. Chai Fashion takes the idea of life, and of choosing it, as its starting point.
Right now the collection is small and close to the heart. The Bring Them Home: Voices of Hope T-shirt carries the call that has echoed through Jewish communities since October 7th. It is made in earnest and meant to be worn that way.
The Good Year. Good People. Tee is its warmer, lighter companion: a tee for anyone who believes the two go together. It's an easy gift for a host, a friend, or the relative who always remembers everyone's birthday.
Both are printed on demand and made to order, sizes go up to 5XL on most tees, and 10% of net profits go to Jewish community charities. For the full story of the number 18, read What Does Chai Mean? Why 18 Is Judaism's Luckiest Number.